Primo Japan announces that I-PRIMO Causeway Bay Fashion Walk Store reopens in Hong Kong Island (Hong Kong) on Friday, September 27.

Primo Diamond Hong Kong Ltd., a wholly owned subsidiary of Primo Japan Inc., operates 4 I-PRIMO brand stores that specialize in bridal jewelry within the greater Hong Kong area.Causeway Bay, known as the source of fashion in Hong Kong, is the quintessential Hong Kong commercial district. A wide range of stores from small street-front boutiques to large commercial and shopping complexes make Fashion Walk, the site of our latest store renovation and reopening, a popular spot. Fashion Walk’s offering of the latest fashion trends from both local and international brands attracts large crowds of shoppers every day. In October 2012, we opened the I-PRIMO Causeway Bay Flagship Store here as our first store location in Hong Kong. The store has since become the leading driver of sales in Hong Kong, and we aim to further improve our brand image by renovating and renewing the design at this location.

 

This new store design offers customers a relaxing, luxury jewelry store experience, together with personalized support and product recommendations from our staff, who listen carefully to each customer’s individual wishes in order to help them make the best selection of bridal jewelry to commemorate the moment of a lifetime.