On April 1, 2008 (Tuesday), I-PRIMO (*1), an original brand of Primo Japan Inc. (Head office: Chuo-ku, Tokyo. Representative Director: Naoki Sawano), which operates Japan’s largest chain of bridal jewelry specialty stores became the official seller of genuine Argyle pink melee diamonds (*2) from Argyle Diamond (Western Australia), a company known as a world class source of diamonds.

 

The famous Argyle mine has more than a 90% share of the world’s production of rare pink diamonds. Primo Japan has become the first company in the world to be officially appointed by the Argyle Company to sell Argyle melee pink diamonds.

 

■Argyle Diamonds Ltd. Overview

Company Name:

Argyle Diamonds Ltd.

Location:

Perth WA Australia

Establishment:

1983

Main Business: Discovery and Supply Diamond
HP:

http://www.argylediamonds.com.au/

*1 Official designation applies to all I-PRIMO stores

*2 “Pink melee diamonds” refers to a small diamonds below 0.2 karats.

Natural pink diamonds are very rare, with an estimated probability mining them at 0.1% of all the diamonds mined at the Argyle mine.

*3 According to 2005 data provided by Argyle Diamond.